Re:New York Times phasing out all 3rd-party advertising data
by cptskippy on Tuesday May 19, 2020 @02:27PM
(#23238289)
I don't disagree with you AND I've already been chastised once in the last week by a NYT staff member for daring to challenge their assertion that the web should be and overly complicated mess.
Re:New York Times phasing out all 3rd-party advertising data
by vorpalhex on Tuesday May 19, 2020 @03:42PM
(#23239234)
Cutting through institutional pressures is not easy, especially when those pressures are well entrenched. I recently had to rid our SEO department of a religious belief that everything in creation must be server-side rendered or it couldn't be indexed and the phrase "holy war" applies.
So, I have some empathy for the NYT staff as individual contributors, but as an org, it's time to evolve.
Re:New York Times phasing out all 3rd-party advertising data
by stimpson_j_cat on Tuesday May 19, 2020 @05:30PM
(#23240508)
.
And sure, obviously NYT is more complex than throwing textfiles at users.. but do you really need to be running A/B tests for acquisition and have such a complicated pipeline to buying a subscription? Do you need dozens of analytics suites? Data is useful, but only to an upper bound of what you can meaningfully analyze.