Once upon a time, Slack was actually really solid and I happily used it. It.. was quite some time ago.

And sure, obviously NYT is more complex than throwing textfiles at users.. but do you really need to be running A/B tests for acquisition and have such a complicated pipeline to buying a subscription? Do you need dozens of analytics suites? Data is useful, but only to an upper bound of what you can meaningfully analyze.

I don't disagree with you AND I've already been chastised once in the last week by a NYT staff member for daring to challenge their assertion that the web should be and overly complicated mess.

Cutting through institutional pressures is not easy, especially when those pressures are well entrenched. I recently had to rid our SEO department of a religious belief that everything in creation must be server-side rendered or it couldn't be indexed and the phrase "holy war" applies.

So, I have some empathy for the NYT staff as individual contributors, but as an org, it's time to evolve.

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Are you working for booking.com?