Re:Anatomy of long sales letter
by JeremyReeves on Tuesday March 01, 2011 @04:49PM
(#2277347)
No offense taken. I'm actually personally re-doing the order form on the 1 example so it looks more "clean".
The design doesn't matter though.
"Pretty" doesn't sell.
Trust me on that one.
What sells is understanding your customer, having a product which gives them exactly what they need at a fair price, and showing that customer how different that product is from other similar products.
The design doesn't matter though.
"Pretty" doesn't sell.
Trust me on that one.
What sells is understanding your customer, having a product which gives them exactly what they need at a fair price, and showing that customer how different that product is from other similar products.