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A comment on Will Spotify Ruin Podcasting?. Parent comment

Re:Will Spotify Ruin Podcasting? by nl on Monday February 10, 2020 @09:29AM (#22289366)
Based in reports that Spotify is planning to spend hundreds of millions of dollars on podcasts each year, I'd guess $100k an episode isn't that crazy.

It may even be cheap - Howard Stern's deal is reported to be $90m/year (and that is exclusive to one publisher).

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Re:Will Spotify Ruin Podcasting? by scarface74 on Monday February 10, 2020 @09:47AM (#22289516)
Spotify isn’t that profitable, what happens when the easy debt money dries up?
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Re:Will Spotify Ruin Podcasting? by nl on Tuesday February 11, 2020 @12:56AM (#22296419)
Spotify is profitable, and they can adjust profit/growth by adjusting marketing spend.

https://www.google.com/amp/s/www.theverge.com/platform/amp/2...

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Re:Will Spotify Ruin Podcasting? by cbzbc on Monday February 10, 2020 @10:18AM (#22289797)
I assume that the hope is that by that point they are a monopoly/oligopoly and can make money.
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