this explains it better. They never said anything about 'made up pronouns'. Rather that as a writer they are meant to write from a neutral perspective regardless of gender. SO said it was against a policy and has failed to provide such policy. It's clear to me this is a result of either grossly incompetent SO mods or a targeted attack.

See #2: "An SE employee announced an updated clarification to the Code of Conduct (CoC) in the TL requiring the use of preferred pronouns if known; announcing that the change is in effect for moderator communications (among moderators or from moderators to a user)."

So, like I said, she was woke (used they to avoid "misgendering"), but not woke enough (didn't want to use "Xer" or "FlimFlam" or whatever).