Re:How a Chinese Company Built a $250M Search Hijacking Empire
by Railsify on Wednesday December 11, 2019 @07:05AM
(#21761681)
So is there an ad bidding system and marketplace they run with a separate user interface that requires ad buyers to login and purchase ads?
Re:How a Chinese Company Built a $250M Search Hijacking Empire
by endsofinvention on Wednesday December 11, 2019 @07:54AM
(#21761923)
They use Bing for their search results and ads. Microsoft does all the work to onboard advertisers.
> [...] a search for “airpods” on Bing leads to a Search Encrypt search results page that has more ads than search results. A user would have to have the stamina to scroll through 10 text ads from Microsoft and then 5 image ads before coming to an organic search result