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Re:Google Announces .new Domain Availability by Double_a_92 on Wednesday October 30, 2019 @07:28AM (#21396485)
That still seems pretty reasonable. They want ".new" to be seen and used as an interaction element, not as a random TLD. E.g. if twitter would get one, twitter.new would bring you somewhere where you could directly start typing a new tweet.
Re:Google Announces .new Domain Availability by eloisant on Wednesday October 30, 2019 @08:51AM (#21397108)
Well, good luck when your app gets flag by their bot, broken because the .new no longer works, and you can't get a hold of Google to remove you from their blacklist.

Just read all the horror stories about apps on Google Play.

Re:Google Announces .new Domain Availability by Double_a_92 on Wednesday October 30, 2019 @09:03AM (#21397217)
Well that would be a different issue... But their requirements / vision for the .new domain are not unreasonable or ill-intentioned.
Re:Google Announces .new Domain Availability by tobltobs on Wednesday October 30, 2019 @12:27PM (#21399467)
Well intention doesn't help you if the execution sucks.
Re:Google Announces .new Domain Availability by tobltobs on Wednesday October 30, 2019 @07:32AM (#21396502)
What about "car.new", where you can buy cars? Would that be enough "action generation"?
Re:Google Announces .new Domain Availability by Already__Taken on Wednesday October 30, 2019 @07:59AM (#21396696)
tesla.new where you can order directly online, yeh probably. That's I reckon exactly the kind of distinction I think they're going for. ford.new would make me go to a dealer so I think they should be able to never get one.
Re:Google Announces .new Domain Availability by tobltobs on Wednesday October 30, 2019 @08:21AM (#21396864)
But when you can book an appointment at a ford dealer next to you that would be kind of "action generation".

Or what is when Ford will never get ford.new, is it free to register by anyone?

Re:Google Announces .new Domain Availability by Already__Taken on Wednesday October 30, 2019 @11:26AM (#21398753)
> Or what is when Ford will never get ford.new, is it free to register by anyone?

Trademark law still exists, this is a solved problem.

Re:Google Announces .new Domain Availability by wolco on Wednesday October 30, 2019 @01:41PM (#21400358)
Would only apply is the domain is being used with cars. Ford is a common last name.. could be dentist call to action.
Re:Google Announces .new Domain Availability by sh-run on Wednesday October 30, 2019 @11:26AM (#21398752)
As a user I don't think I'd ever go to .new directly. If you've got some other way to get users there from the main site, you might as well use a query string, path, subdomain or some combination of the three.

I'm not a web dev, but I've dabbled a bit over the years. So I guess I could be missing something. I'm sure the right marketing could make this work.