I don't think the broader implication is that it's a cure-all, but there's significant research being done that points to it being far more effective than you may be giving it credit for. I'm at work and can't pull up sources but there's a group at John's Hopkins as well as a number of others - Tim Ferriss has a ton of links I believe, if you feel like looking into it. Speaking anecdotally, I have a number of friends who make very compelling arguments as to how remarkably transformative a single session (with the right intention set and setting) can be to your broader outlook with regard to addiction issues and depression. I wouldn't dismiss it outright or trivialize it just yet.

> I wouldn't dismiss it outright or trivialize it just yet.

I wasn't planning to do that. However, I'm not going to be part of any initial test-set either.

I will say, however, that I'm sceptical of the long-term prospects of this technique vis-a-vis remission. Furthermore, I'm not a huge fan of solving problems by taking strong psychotropic drugs.

Who's calming that it is a cure-all? This is one more tool people might be able to use in their struggle to quit.

It might be expensive but so is smoking. Between the cost of cigarettes, healthcare, and lost productivity, I'm sure smoking is more expensive.

> Who's calming that it is a cure-all?

I never claimed they claimed it was a cure-all.

> It might be expensive but so is smoking. Between the cost of cigarettes, healthcare, and lost productivity, I'm sure smoking is more expensive.

I don't know, the cost of the entire treatment wasn't mentioned in this article.

Most drugs cost money. If this looks like it might help it's worth considering and maybe funding an actual study.