Re:Growing a SaaS: Avoid Confusing Dual Offers
by jkarneges on Wednesday September 04, 2019 @11:47AM
(#20878311)
"here's your out" is a good way of putting it. :)
When I'm on the buyer side, often one of my top concerns is understanding how I could potentially stop using a thing. Usually this comes down to selecting tools based on open technology.
I believe that is a great model for smaller SaaS companies to follow, as it reduces a lot of the risks ("use our service to reduce your time to market. If you don't like it later on, here's your out."). Great stuff!