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A comment on Have You Ever Tried to Sell a Diamond? (1982). Parent comment

Re:Have You Ever Tried to Sell a Diamond? (1982) by michaelbuckbee on Wednesday August 28, 2019 @04:47PM (#20823817)
Almost all seasonal marketing campaigns:

- Modern consumer Christmas as invented by Coke

- "Back to School" made a lot more sense when you were actually sending kids off to boarding school

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Re:Have You Ever Tried to Sell a Diamond? (1982) by Animats on Wednesday August 28, 2019 @09:36PM (#20825900)
No, modern consumer Christmas was invented by John Wanamaker, who also invented the department store.
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Re:Have You Ever Tried to Sell a Diamond? (1982) by JackFr on Wednesday August 28, 2019 @11:30PM (#20826414)
Dickens invented Christmas.

https://www.nytimes.com/2008/12/06/arts/06iht-IDLEDE6.1.1833...

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Re:Have You Ever Tried to Sell a Diamond? (1982) by Smithalicious on Wednesday August 28, 2019 @06:54PM (#20824896)
Did Coke really substantially influence Christmas? I always felt that that was some kind of weird anti-Christmas and/or anti-Coke propaganda in and of itself.
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Re:Have You Ever Tried to Sell a Diamond? (1982) by michaelbuckbee on Wednesday August 28, 2019 @07:18PM (#20825053)
I think it's probably more accurate to say that they cemented and popularized what's now the canonical image of santa (though there was lots of prior art).

If you want a more indisputable fact of Christmas influenced marketing, check out Japan & KFC Christmas:

https://www.businessinsider.com/how-kfc-became-a-christmas-t...

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