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Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by RugnirViking on Tuesday August 20, 2019 @03:41PM (#20751111)
The line is not 'you are not allowed to ever do this' but 'this particular instance is hurting competition'.

If the vast majority of people shopped at one supermarket, and that supermarket's most popular products were largely it's own brand products, and most industries that competed with such products had largely shrunk to providing specialty alternatives or cheap knockoffs because it was so hard to compete, then there might be a case for breaking that supermarket up.

Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by jhbadger on Tuesday August 20, 2019 @04:11PM (#20751524)
This situation isn't just hypothetical. In the 1940s the grocery chain A&P was the largest retailer of any sort in the US and there was a real concern that they were anti-competitive because they owned a number of food processing plants in addition to their stores. The Federal government brought suit but didn't succeed in breaking up A&P. Ultimately, of course, A&P didn't succeed in monopolizing groceries, and even went bankrupt a decade or so ago, but they were the WalMart of their time.
Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by fbonetti on Tuesday August 20, 2019 @04:33PM (#20751771)
It's funny that you mention supermarkets, because the A&P grocery store chain was from 1915 to 1975 the largest grocery retailer in the US. At its peak in the 1940s, A&P captured 10% of total US grocery spend. It too came under scrutiny and was accused of being a "monopoly", as its cheap prices forced smaller competitors out of business. And yet despite being a "monopoly", it began to decline in the 1950s when it failed to keep pace with competitors that opened larger supermarkets with more modern features demanded by customers. It continued its slow decline until it completely shuttered in 2015. A&P was once as recognizable as Google or Walmart is today, and yet most people have never even heard of A&P.

Sears too once had a "monopoly" on mail order products. People marveled at how amazing it was that you could order a product, mail in a check, and receive the product six weeks later, all without stepping into a store! Now they're bankrupt.

The whole concept of a business "controlling" the market is ridiculous. Amazon operates in a highly competitive, low margin industry that requires a tremendous amount of logistical overhead to function. The minute they stop innovating, they're toast.

Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by CharlesColeman on Tuesday August 20, 2019 @05:52PM (#20752599)
So if we just let the market work, I can look forward to finally getting out from under the thumb of FAANG when I'm retired?
Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by fbonetti on Tuesday August 20, 2019 @07:45PM (#20753382)
The fact that you feel like you’re “under the thumb” of companies that provide a majority of their software products for free is really a testament to how wealthy the market has made us.
Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by LocalH on Wednesday August 21, 2019 @01:02PM (#20759093)
The point is, the products aren't really "free". Maybe in pure money terms, but there is a price to be paid to make use of the services, in terms of data.
Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by CharlesColeman on Friday August 23, 2019 @04:36PM (#20782288)
> companies that provide a majority of their software products for free

There's no such thing as a free lunch. You pay for that software even if you're unused to putting a dollar-price on its cost.

Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by jaredklewis on Tuesday August 20, 2019 @08:31PM (#20753640)
What exactly is your complaint against FAANG? You are free to buy a Linux or windows laptop, not create a Facebook account, subscribe to Hulu, not Shop amazon, use fast mail etc...

Hard for me to get too worked up about tech giants seeing as using them is optional and alternatives abound. I don’t see how my life is made worse if someone else buys a MacBook.

None of the things that do irk me about tech companies (security breaches, unethical advertising, spread of fake news, and so on) would be addressed in any way by a breakup.

Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by majewsky on Wednesday August 21, 2019 @05:07AM (#20755608)
> You are free to buy a Linux or windows laptop, not create a Facebook account, subscribe to Hulu, not Shop amazon, use fast mail etc...

Try participating in modern society without an Android or Apple smartphone or tablet. It's still possible, but becoming more difficult each day.

(And to clarify, I don't mean "leave your phone at home today". I mean not owning a smartphone or tablet at all.)

Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by jaredklewis on Thursday August 22, 2019 @12:38AM (#20764678)
Well sure, I agree that there are only 2 smartphone OSes on the market. But how is that an argument for breaking up the tech companies? Breaking up the tech companies is not going to produce more smartphone OSes.
Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by majewsky on Thursday August 22, 2019 @03:45AM (#20765621)
No, but it would make it harder for them to use that duopoly to gain market share elsewhere through bundling.
Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by RussianCow on Wednesday August 21, 2019 @11:45AM (#20758307)
On the other hand, there are now a couple companies like Purism and Pine that are working on pure Linux smartphones. We'll see if any of them are successful in the long run, but I think that's a pretty good example of the market doing its thing and creating competition.
Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by xbmcuser on Thursday August 22, 2019 @06:08AM (#20766390)
By biggest problem is when corporations start competing on their platforms with their own products which hurts competition FAANG or otherwise.
Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by daniel-cussen on Tuesday August 20, 2019 @09:04PM (#20753786)
> The whole concept of a business "controlling" the market is ridiculous. Amazon operates in a highly competitive, low margin industry that requires a tremendous amount of logistical overhead to function. The minute they stop innovating, they're toast.

Those are two examples. What about Standard Oil for instance? AT&T?

Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by ConceitedCode on Tuesday August 20, 2019 @04:05PM (#20751455)
That doesn't strike me as a very clear line. Let's change the scale a bit instead of nationally / internationally.

If there's only 1 Walmart store in a small town (no competitors near by), does that mean they can't sell their house brand there?

What about a Walmart in a town with a Target and 80% of the sales are at Walmart? Can Target sell their house brand if Walmart can't in this scenario?

Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by Buttons840 on Tuesday August 20, 2019 @04:39PM (#20751844)
You seem to be arguing that the same principles of government should apply at every scale. I don't think that can work. Should the small town consider purchasing a couple B2 bombers? Should the national government decide if my road needs to be repaved?

The plan we are discussing is a plan for national scale governance, and since your example is not on a national scale, the plan would not apply. If the isolated town wishes to enact their own laws to regulate Walmart, they may do so.

The locals may govern themselves locally. National leaders govern on a national scale.

Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by utopian3 on Tuesday August 20, 2019 @06:16PM (#20752758)
Don’t be so cavalier in shrugging off the person you’re responding to. This kind of national scale governance is equatable to “centralized planning” governance. You have to consider it from the local economy perspective, otherwise you’ll be perpetuating inequality in many parts that you don’t see.
Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by samsonradu on Tuesday August 20, 2019 @04:17PM (#20751601)
A town is more open to competition, anytime a third player can open up a store with relatively small investment. Meanwhile to take on a dominant player like Amazon is extremely hard.

I believe the line is drawn at ‘large-scale winner-takes-all players’. It doesn’t necessarily have to be fair but it is supposed to benefit the entire economy. As long as there’s a relative balance between the economical power of competitors no measures are required.

Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by wcunning on Tuesday August 20, 2019 @04:40PM (#20751861)
Except that the specific example everyone sites is Amazon, and Amazon isn't even in the double digits of all retail in the US [0]. WalMart on the other hand is 8.9% of all retail [1] -- nearly double what Amazon captures. Neither one is that much of the total market. Online is also a surprisingly small portion of total retail still, esp. when you start looking at the magnitude of the numbers.

[0] https://techcrunch.com/2018/07/13/amazons-share-of-the-us-e-... -- 49% of ecommerce, 5% of total retail [1] https://www.pymnts.com/consumer-insights/2018/walmart-amazon...

Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by samsonradu on Tuesday August 20, 2019 @05:46PM (#20752550)
Just to get this out of the way, I’m not saying it’s a good measure but I think it’s trying to tackle a real problem.

Regarding the ecommerce market share I’d like to know the current numbers and the trend over the years. One should not wait for 99% to start taking measures, all competitors will be dead by then.

Regarding the physical stores Amazon isn’t really trying to capture it as the barrier to entry is much lower than online and margins are low anyway.

Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by ConceitedCode on Tuesday August 20, 2019 @04:23PM (#20751666)
> A town is more open to competition, anytime a third player can open up a store with relatively small investment. Meanwhile to take on a dominant player like Amazon is extremely hard.

You think it's easier to open a physical store to compete with Walmart than to spin up an ecommerce site to compete with Amazon?

Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by wyre on Tuesday August 20, 2019 @04:37PM (#20751825)
A physical store, at a minimum, has built in advertising based on location. Budget in local advertising and people will shop there if prices, service, location, and the products are good. I couldnt even imagine how a new online store would be able to start competing with Amazon. There are existing webstores that over the years have lost a lot of business to amazon (Newegg, Sweetwater, B&H Photo, etc). Even local stores are losing business to amazon.
Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by exergy on Tuesday August 20, 2019 @04:31PM (#20751756)
For sure. There are so many more parameters to physical store. Proximity is a HUGE one. Quality of service. Specific items that they stock. These kinds of things allow smaller stores to exist in my small town even while there is a huge supermarket nearby.

On the other hand, I do not use ANY one-stop site for online shopping outside of Amazon.

Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by traderjane on Tuesday August 20, 2019 @06:02PM (#20752651)
How is a Walmart easier... Amazon style disruption was the only way Walmart could ever be challenged, precisely because Amazon’s logistics are easier. These kinds of brick and mortar decisions at the town level have like 10 year consequences at a minimum, if not more.

It’s extremely difficult to project forward 10 years in tech.

Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by samsonradu on Wednesday August 21, 2019 @05:56AM (#20755847)
Sibling comments make a point on how a physical store is easier to bring to market.

> It’s extremely difficult to project forward 10 years in tech.

I think this is a common misconception. Tech giants rise mostly because they create new markets. Since their beginnings nobody beat Microsoft on operating systems, nobody beat Google in search, nobody beat Facebook on social network market share.

The point would be that once you're dominant in a market it's very hard to be moved away and it takes more than a decade. I find it hard to believe a 1T dollar company can be outcompeted during less than a few decades.

Also as the tech/online market matures things naturally tend to slow down.

Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by jdmichal on Wednesday August 21, 2019 @01:55PM (#20759599)
> I think this is a common misconception. Tech giants rise mostly because they create new markets. Since their beginnings nobody beat Microsoft on operating systems, nobody beat Google in search, nobody beat Facebook on social network market share.

Isn't this just another way of saying survivor bias? They are big because they survived and out-competed the competition, no? There were and are other operating systems, other search engines, other social networks. And sometimes even having the same things said about them... Think MySpace before Facebook. Until they got conquered.

These giants are huge because the internet -- to some approximation -- has no geographic boundaries. It's much easier to consolidate and hold power when you don't have to literally expand to every corner of the world where people physically live to capture them. Amazon and Facebook can acquire entire towns with nothing but a few more servers in the rack.

Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by samsonradu on Wednesday August 21, 2019 @06:43PM (#20762717)
I agree that the internet is a more liquid and prone to winner-takes-all market. That’s why regulators tend to apply different rules.

I’m not sure if MySpace could be considered a giant at the time. Sure, it had popularity and market share, but it was not spraying billions around buying up competition or consolidating its business (Instagram, Whatsapp).

So Facebook didn’t take down any giants, instead it won a fair market competition. That was my point.

Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by mal10c on Tuesday August 20, 2019 @03:54PM (#20751290)
So not really a leading question, just curious... why shouldn't I be OK with buying the cheap mega-supermarket brand product? As the consumer, I just want a cheap price - I personally don't really care where the money is going. If small companies can't produce a less expensive alternative, then won't breaking up the larger company just increase costs to the consumer? Thanks for your thoughts.
Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by rapind on Tuesday August 20, 2019 @03:59PM (#20751366)
Ultimately if all those other brands go out of business, the cheaper option may no longer be that cheap.
Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by bduerst on Tuesday August 20, 2019 @04:26PM (#20751703)
This comes up with predatory pricing antitrust claims, which are complex in themselves, but you shouldn't punish someone or an organization for behavior that they only have the potential to do, but have not done.
Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by rapind on Tuesday August 20, 2019 @11:17PM (#20754313)
I think it's destined to happen when there is less competition. I don't think of it as punishment, but as prevention. Even if we assume a company was altruistic and kept prices artificially low, the lack of competition would at least prevent a product from getting cheaper faster due to less players innovating... and we wouldn't even be able to measure what we're missing out on.
Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by jakelazaroff on Tuesday August 20, 2019 @03:57PM (#20751346)
To answer with another question: how can you tell the difference between big pseudo-monopolies truly providing the best product or service vs. smaller companies being unable to enter the market with a better one because a big company has locked them out?
Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by workblood on Tuesday August 20, 2019 @05:52PM (#20752598)
I’m sorry, can you clarify what you mean by pseudo-monopoly? It’s not a term of art and I’m trying to understand your argument.
Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by jakelazaroff on Wednesday August 21, 2019 @12:02PM (#20758537)
Maybe pseudo-monopoly was the wrong term… I'm basically saying that if a company has enough market or lobbying power, it can distort the market by blocking entrants who might make better/cheaper products or services. For example, ISPs lobbying to ban municipal competitors.
Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by damnyou on Tuesday August 20, 2019 @03:56PM (#20751332)
You as the consumer aren't the only entity that matters. The long term health of communities might not be aligned with short term consumer benefit.
Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by CharlesColeman on Tuesday August 20, 2019 @06:08PM (#20752696)
> why shouldn't I be OK with buying the cheap mega-supermarket brand product

Just some random thoughts, in different contexts:

1. Buying the cheap mega-supermarket can lead to non-obvious degradations in your community (e.g. you find yourself in a news desert because the local paper went bankrupt, following the closure of the local stores who advertised there).

2. Competition keeps competitors honest, but if one company gets too much of a lead, it's competitors give up leaving fewer market-based checks on its behavior (even if it was fantastic and awesome in the first place). Eventually prices will go up or quality down, as the never-ending quest to provide increasing shareholder value continues.

3. The real costs may not be reflected in the sticker price. For instance, you pay for Facebook and Google with your data and privacy, not your money. A competitor that directly charges you $20/year may actually be a better deal.

Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by GuiA on Tuesday August 20, 2019 @04:01PM (#20751399)
Yes, and effective regulation is precisely about preventing broader emergent patterns that harm innovation, competition, and society as a whole as a result of the (inevitably) short sighted, individual actions of consumers who indeed often only care about the cheapest prices.
Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by novok on Tuesday August 20, 2019 @03:56PM (#20751326)
Then it should apply to walmart, target & costco then, which many of the same arguments applied now and 30 years ago and have a similar range of market cap. But these regulations never materialized.
Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by smhenderson on Tuesday August 20, 2019 @04:09PM (#20751498)
I don't disagree with you but I think the argument there is that those three compete with each other so no one has absolute dominance over the market place. Oligopolies aren't much better for the public than monopolies but they seem to get a lot less scrutiny from regulators.

I am really not a fan of Walmart but I do shop at Costco and Target occasionally and I try to check both when making meaningful household purchases to see which one's cheaper. At some level, they do have to compete with each other on price and service.

Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by novok on Tuesday August 20, 2019 @10:46PM (#20754184)
Thing is the big tech cos also compete with each other. You can online shop at amazon, walmart, ebay and many other small online shops. Same with advertising. You can advertise at google, fb, twitter and a bunch of other small advertising providers.

Yes they distort their respective markets and put pressure on suppliers, but so does walmart and other big retailers. So if the law comes into place, it shouldn’t be limited to the online space

Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by CWuestefeld on Tuesday August 20, 2019 @03:55PM (#20751318)
I don't think they can specifically address a single entity like that: the laws have to be applicable across the board. I believe otherwise it would be the constitutionally-forbidden "Bill of Attainder".
Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by LargeWu on Tuesday August 20, 2019 @04:01PM (#20751401)
It would only be a Bill of Attainder if it targeted and punished specific entities. From what I can gather, this just sets parameters. It would likely fall under our existing antitrust framework.
Re:Elizabeth Warren Came Up with a Plan to Break Up Big Tech by CWuestefeld on Tuesday August 20, 2019 @04:11PM (#20751535)
if it targeted and punished specific entities

Ummm... that's exactly what I said. In response to

"The line is not 'you are not allowed to ever do this' but 'this particular instance is hurting competition'."

I replied

"I don't think they can specifically address a single entity like that: the laws have to be applicable across the board"