But, going past that, I think the bigger problem is that this site seems to lack a clear vision. Is it for support groups? The tagline makes it sound like it's just for "anyone who isn't mainstream", but then further down it gets very medical about mental health. It's unclear who the site is really aimed at and what purpose it's trying to serve, as well as what makes it different from standard social sites (aside from not asking for tons of personal information).
I get the sense you're doing this from a good place, so I wish you luck, but it needs some work if it's going to get traction, at least in the U.S.
1- I think you have muddled thinking. This results in muddled messaging. Look at what you write: > I saw them and I don't understand how they live > I know for an average person it's hard to understand the people with mental issues > they are all just as normal as anyone in the earth, just little problems, everybody has problems
Do you see the contradictions in these? It feels dishonest (not saying it is, just how I feel)
Also, you are truly trying to capture everyone. That's not how it works. Facebook started as a college campus thing, with specific colleges.
You start out niche, then you go broad. Not the other way around.
My other suggestion: be personal. Why are you starting the site. How do YOU feel? What do YOU want? If you have a specific mental health issue, then focus on that. And find like minded people. Maybe mental health issues for the Russian diaspora?
Right now, you want: everyone who has any level of mental health issues (i.e. 25% of the population) and you want them for... chats (billion dollar industry), dating (billion dollar industry) and medical advice (billion dollar industry). Even facebook, google and amazon isn't that ambitious, and they have tens of billions of dollars in their war chest.
You need to be able to have a specific person in mind who is your idea brand ambassador, and have a service or something that they value enough to tell friends.
Both (or actual all three) examples seem like totally valid communities. There are groups of flying enthusiasts, starbucks-lovers, as there are coffee-lovers, star wars fans, FreeBSD users, etc.
And of course there are (existing) forums and online communities of people sharing the same issues, whether it's mental illness, the big C, abuse, trauma, and so on.
Isn't that the point of the board?
The lost in translation bits can be fixed of course, but in itself it's not a bad idea.
I think there's more than a translation issue here though. I don't think the author really knows much about the community he's trying to serve - and its not just a subtlety of language thing.
The guy just provides the backend tools (forum service, targeted to specific audience, etc).
If enough people with those interests come in, it can be a totally viable community, regardless of whether somebody "asked for" it or not.
The fact is most people with mental health issues want to be a part of some sort of community. Having a mental health issue isn't a community itself - just like "people that fly on planes" isn't a community, or "people who drink coffee from starbucks".
I assume that the intentions are pure here - but its both culturally and tonally offensive. It comes across as patronizing and does not meet anyone where they are - the tone of the site addresses people the way a parent would a child with poor mental faculties. I'm sorry, but I don't think you realize how "normal" people who deal with anxiety, depression, bipolar, etc are. Its almost like you've taken the view of mental illnesses from the 1950s and slapped bootstrap on it.
Some examples -
Grammar:
> Earning points and prizes for creativity, art, hobby
Language:
> Jobs board for people with psychic problems
Patronizing:
> We know that despite your difficulties you have necessary skills and intelligence to use web applications and internet surfing.
I'd beg you before you go further - meet and get to know some of the people who you're creating this site for. Theres a fundamental lack of understanding on display here.