ADM templates are something Firefox is sorely lacking at the moment. I remember reading that it is on the road map but that does not help out much. Nevertheless, I installed both chrome and Firefox and my organization. I like Firefox and use it myself, but sadly it's just not as easy to administer as chrome.
Second, Firefox does have ADMX policies (ADMX being used primarily after Vista): https://github.com/mozilla/policy-templates. I believe it took them so long because they were initially reluctant, user freedom etc. But I guess Chrome's success in enterprise made them reconsider. Honestly I never considered Firefox for our Windows Domain because of the lack of Group Policy support. Now I deploy both and users have options :)
The main point isn't listed on the page.
The Enterprise installer installs Chrome to the operating system.
Regular chrome installs in your user profile.
I think you missed my point. Google say that the Enterprise version will continue to support WebRequest API. If the Enterprise version is the same codebase as the normal version, then it's a good educated guess that the Policy keys are whats controlling that.
These polices are typically set on a Windows Domain Controller and are pushed to Domain member machines (and users) on the network on a regular basis.
However end-users can simulate the policies by setting these Registry entries manually (There are about 4 places in the Registry where they live). Depending on where Chrome looks, the user may need local admin privileges to do this.
So, what we really need is a 'Chrome Enterprise Enabler' tool, that does this automatically for non-technical users. They would run this tool, the required Registry keys would be enabled, and WebRequest API based Ad-blocking would continue to work.
Unfortunately, none of this helps Linux users as I don't see a Linux Enterprise Chrome package.
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[1] I've got 25+ years of Windows domain administration under my belt, this stuff used to be my bread-and-butter.
[2] Even if not, extracting just the Chrome MSI installer from the Enterprise bundle is trivial.