I've been thinking about this as a startup idea for a few years now, every time I gave up because of legal concerns and regulations. Stripe also does not allow betting. I am guessing Balto had to use a payment provider that works with adult and gambling companies... Most likely international (yikes).

We're strictly a technology company and don't touch or handle any money. Our emphasis is on the user experience and driving engagement through social interactions on our platform.

So, it's software to organize bracket/survivor/whatever pools and whomever is using it would have to make sure money is collected and payment is made? The void it fills is that existing fantasy services don't do brackets and survivor pools?