Steve Jobs on why Xerox failed

Re:Steve Jobs on why Xerox failed by beautifulfreak on Monday January 07, 2019 @08:27AM (#18844888)

I remember that back then it was very hard to figure out which Apple computer to buy. Model names had proliferated, thanks to the marketing department, and you needed a spreadsheet to figure out the differences between them. One of the best things Steve ever did was to reduce the offerings to just "four great products." https://www.youtube.com/watch?v=VkVs4ZqWgN8

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Re:Steve Jobs on why Xerox failed by intsunny on Monday January 07, 2019 @08:29AM (#18844894)

Ironically it has become too confusing to know which Iphone to buy. The X* naming convention isn't helping one bit either.

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Re:Steve Jobs on why Xerox failed by Redoubts on Monday January 07, 2019 @10:00AM (#18845624)

How is it hard to discern X vs XS compared to 7 and 7S?

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Re:Steve Jobs on why Xerox failed by washadjeffmad on Monday January 07, 2019 @10:14AM (#18845749)

Is X the newest? I don't really Apple, but I feel like models of the 8 or 9 came after the X.

I assume X means 10 like 'OS X', so I would assume it's the 10th gen iPhone, but I don't know.

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Re:Steve Jobs on why Xerox failed by jki275 on Monday January 07, 2019 @10:17AM (#18845767)

the X models are the newest. There is no 9, the 8 is the last "non-X" model.

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Re:Steve Jobs on why Xerox failed by swampthinker on Monday January 07, 2019 @11:00AM (#18846222)

So whats the difference between the XR, XS, X max (is that a thing? Feel like I've heard that). Which iPhone has a notch? Which one has a home button still?

These are questions I've heard over the holidays from friends and family, questions that were unthinkable when Jobs ran Apple.

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Re:Steve Jobs on why Xerox failed by Redoubts on Monday January 07, 2019 @08:21PM (#18852100)

> XR, XS, X max... Which iPhone has a notch?

All of them.

> Which one has a home button still?

None of them.

> So whats the difference

<>S is the refresh, same as it's been for years. Max is the physically larger size, what used to be called the "Plus".

> These are questions I've heard over the holidays from friends and family, questions that were unthinkable when Jobs ran Apple.

I mean, Max/Plus is annoying, but I think Jobs was alive when iPhones refreshed with an S so this seems like a silly statement.

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Re:Steve Jobs on why Xerox failed by swampthinker on Tuesday January 08, 2019 @05:04AM (#18854520)

There are now 4 phones consumers are supposed to be aware of. On top of the naming scheme being confusing, most people who asked me during the holidays think Xs is just a smaller version of the X.

Frankly X was just a dumb name.

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Re:Steve Jobs on why Xerox failed by Redoubts on Tuesday January 08, 2019 @10:33AM (#18856196)

Sounds like the people you know don't want to do entry level reading on a $1000 purchase.

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Re:Steve Jobs on why Xerox failed by washadjeffmad on Wednesday January 09, 2019 @01:29PM (#18867261)

I don't know, would you intuit the model called the X or the XS (read: "excess") as being the bigger, better phone? How many others might have thought it was "Xtra Small"?

And even if you knew the XS was the refresh, would guess the XR preceeded or succeeded it? R comes before S, so maybe S is the newest?

Personally, the X naming feels like kind of a gaff.

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Re:Steve Jobs on why Xerox failed by swampthinker on Tuesday January 08, 2019 @10:13PM (#18861972)

That's exactly right. It's normally a purchased through a carrier's 2 year upgrade plan, and the expectation has been simplicity.

Why are we suddenly expected to do more research on various models when part of the reason why the iPhone was successful was due to it's simplicity?

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Re:Steve Jobs on why Xerox failed by jki275 on Monday January 07, 2019 @11:26AM (#18846531)

Honestly, I have no idea what the differences between those models are.

I presume there are some processor differences and such, I think the X models don't have the home button, I think all the X models have the notch as it's where the camera/ir module for the face unlock is located.

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Re:Steve Jobs on why Xerox failed by wtetzner on Tuesday January 08, 2019 @07:59AM (#18855210)

I like that the iPhone X came around as OS X became macOS.

Feels like there's a disconnect in the marketing department.

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Re:Steve Jobs on why Xerox failed by vincnetas on Monday January 07, 2019 @08:36AM (#18844930)

And now we have

* 7 macs

* 4 ipads

* 4 iphones

* 2 tv's

17 products ?

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Re:Steve Jobs on why Xerox failed by dolessdrugs on Monday January 07, 2019 @11:09AM (#18846316)

Nope, just one luxury brand

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