Re:Letter from Tim Cook to Apple Investors
by jdminhbg on Wednesday January 02, 2019 @06:39PM
(#18811445)
$69 is pretty reasonable to me. The problem isn't that the battery replacement cost was too high, it's that Apple didn't clearly communicate that the problem was a battery issue in the first place. The phones just slowed down without telling you why. The cost subsidies were just a PR move to atone for that.
Re:Letter from Tim Cook to Apple Investors
by heyjudy on Wednesday January 02, 2019 @07:10PM
(#18811625)
If I could buy the official or know quality battery part for $25, I'd do it myself.
Re:Letter from Tim Cook to Apple Investors
by bickfordb on Wednesday January 02, 2019 @07:17PM
(#18811674)
I believe they're ~$20 on Aliexpress?
Re:Letter from Tim Cook to Apple Investors
by general8bitso on Wednesday January 02, 2019 @07:54PM
(#18811891)
They said ‘quality’.
Re:Letter from Tim Cook to Apple Investors
by macspoofing on Thursday January 03, 2019 @07:31AM
(#18814609)
Would you really stick a $20 AliExpress lithium battery in your phone?
Re:Letter from Tim Cook to Apple Investors
by gehwartzen on Wednesday January 02, 2019 @10:47PM
(#18812659)
I bet even at 29$ Apple is making money on this replacement program. If I can buy an iPhone 7 battery for $15 shipped Apple probably pays <$10 each when buying them by the tens of thousands, even for higher quality units. Then add 10 minutes of replacement labor.
I think the lesson should be to have your battery replacement prices be reasonable to start with and avoid inflating the market for your devices artificially.