Weed was the original product from the Juul folks, back when the company was called Pax. Juul was a spin off from that company. The big attraction of Juul is to introduce teenagers to tobacco.
Has Juul done anything to target teenagers? Or is this speculation?
https://www.washingtonpost.com/news/to-your-health/wp/2018/0...
https://www.businessinsider.com/juul-e-cig-startup-marketing...
Anecdotally, they appear to be paying a ton of influencers on social media to advertise Juuls - friends notice it all the time, influencers that specifically almost all have children as their demographic. So they don't have to say they are directly buying ads targetting <18, but indirectly that's a huge amount of their reach.
Fair enough, definitely agree that they shouldn’t be targeting those under 18. Trying to stop your kid from vaping sounds like an exhausting task. Unfortunately, once they start these things seem to hook children well into adult life.
Selling novelty flavors that only children would be interested in could be construed as intentionally targeting teens.
I'll bite - why are novelty flavours only for children?
Not tobacco, nicotine
Not tobacco but nicotine. Just as despicable, slightly less deadly.
Re:How Juul became worth $38B
by ACC_investor on Sunday December 23, 2018 @05:17AM
(#18745369)
Actually a lot less deadly.
Re:How Juul became worth $38B
by jakobegger on Sunday December 23, 2018 @06:24AM
(#18745538)
I don't think Cannabis would be as big a market as nicotine. Cannabis slows you down and makes you tired. That's great for recreation, but it's not something most people would want to consume every day.
Nicotine is different. It feels good, but you can still go to work after you had your dose.
American pop culture is in an uppers swing right now. Cars, computers, etc are increasingly faster, more powerful.
Appalachia is having a downers problem, and it'll probably spread as people get burnt out and the economy contracts some in the near future.
Time is a flat disk.
Re:How Juul became worth $38B
by FuriouslyAdrift on Sunday December 23, 2018 @11:14AM
(#18746849)
Sativa strains are stimulating. Indica is the sedating strain. Indica is usually the type we think of as it grows short and quick, thus common in an age of illegality. Sativa grows about 20 ft tall and yields less. There’s a bunch of other reasons for the dominance of Indica, hybrids, etc but weed doesn’t have to be “sedating”
Lots of people provably want to consume mj every day.
About ten days ago I met the manager of the largest cannabis farm in Washington during a bus trip in Thailand. He said by far the largest percentage of crop they produce is indica, i.e. the strain that can be used as an 'upper', as much as cannabis can be an upper. He also said he steps on more cannabis flowers in a day than most users smoke in a year. Big Cannabis is already a thing.
Re:How Juul became worth $38B
by josefresco on Sunday December 23, 2018 @07:59AM
(#18745831)
> Cannabis slows you down and makes you tired
Not quite. Different strains have different results.
That is why Phillip Morris (aka Altria) put 18 billion into it.
They plan to combine Juul their vape acquisition and Cronos their cannabis acquisition.
Big cannabis is coming and will dwarf big tobacco...