Is this what you're against, or has Brave done something else that deserves being dismissive of them?
Without hitting a paywall that can't be worked around, hell will freeze over before that happens ;-)
Brave adds wealth by pricing users back in from the start (via a genesis block of tokens we give to users and referring creators), and by blocking inefficient, dangerous intermediaries (cut out the middlemen, as Marx said) for a much more efficient market.
Those intermediaries are the _grands rentiers_ today, and yet all but Google, Facebook, Criteo, Amazon, and a few others are dying. Ad/tracker-blocking is a user right but it alone cannot explain the walking death of most intermediaries in the Lumascape.
Rather, too many intermediaries arbitrage and abuse data. This induces not only the ongoing rise of ad/tracker blocking by users -- it cuts off residual revenue to publishers (who make <40% off of programmatic ads in practice, sometimes <20%), who also want fewer hands in the till. Arbitrage always goes away (till next opportunity). The data misuse causes ongoing rifts and scandals. GDPR and laws like it are icing on the cake.
If you are party to the existing Lumascape of ad-tech vendors, your post is projection and I suggest looking honestly in a mirror to see "rent-seeking". If you're calling Brave rent-seeking out of some irrational animus, take a closer look at the product itself, and let's reason together.
I don’t really love the browser and wish the Brave protocol was available for Firefox, but hopefully we can get there sometime in the future.
In the end though, I don't think we'll see a shift to people paying for their content. Societal problems arising from lack of privacy is one of those high-impact-low-probability-or-slow-to-come risks that the public is so bad at handling for their greater aggregate benefit.
To really see a change, if Brave has done their part, what'd be missing would be a general public education program that would better inform the public of what the risks are and what can be done about it. Something like Smokey Bear.
This feels like a false dilemma to me. Many, if not most, of the corners of the web that are devoted to disseminating knowledge are funded by means that don't involve tracking ads.
It's the entertainment corner of the web - social media, yes, but I include listicle-oriented versions of journalism here, too - that seems to be the primary engine of all this surveillance capitalism.
It's no coincidence that they also have a tendency to actively exploit the parts of human psychology that make us susceptible to addiction. Which means that, while it's true that they don't charge an up-front fee, their products do still come at a price.
EDIT: Thought of one: YouTube. I wonder, though, if the content providers I've learned most from in YouTube would have chosen not to provide if there weren't advertising options. Maybe they activate advertising because it's easy and would have uploaded regardless?
EDIT 2: The real question, though, would be if someone would be willing to make a YouTube alternative and eat the cost of development and maintenance of the site and hosting of those videos for altruistic reasons... It's a lot more costly than hosting a site that serves lightweight text.
I'll even click on those ads if I'm interested (crazy, right?), which is something I scrupulously avoid doing for ads that I suspect are fueled by tracking.
Yeah, but I get the feeling that it didn't start with the purpose of advertising. Haven't really looked into its history to know for sure, though.
> I'm not really opposed to topical advertising. And I'm not even particularly opposed to targeting. Showing ads for Databricks alongside a Stack Overflow question about Apache Spark is fine by me (just so long as it isn't a popup or an auto-playing video). That's no creepier than advertising car stuff in a car magazine.
I wouldn't be opposed to tracking if that's all it ever amounted to, either. In fact, your example doesn't seem to involve tracking. Deciding what to show based on the content of the page doesn't imply using any knowledge of you from other sources.
EDIT: Anyway, what's worrying of tracking is that it makes the buying and selling of personal information a viable and profitable business. It's not worrying if you think that such a business can only be used for showing ads you're interested in everywhere you go. In fact, that's a benefit to anybody, and that's what makes it a good public justification for it by the companies that do this tracking.
However, that's not the only way people can apply your personal information. For example, businesses can also use it to personalize the prices for the products and services they offer based on indicators they bought of your purchasing power. Insurance companies can use a lot more than indicators of your purchasing power to know how to quote you, probably getting their hands on knowledge that by law they probably shouldn't be able to get their hands on to avoid unfair discrimination. There's regulations of what businesses can ask of employee candidates to avoid unfair discrimination, but they won't need to ask anymore if they can just buy the info online.
If not, how can be anything based on webkit considered to be safe, privacy oriented etc?
Anyway, in general my line is that all "modern browsers" must die, because browsers should be browsers, not "platforms" and websites should be hypertext, not application... I really dream a modern Plan9 even if I know nobody with enough competence, time and money to develop something like that exists today. I only can hope that a scandal and a disaster at a time we start to be tired, damaged and threatened enough that we support something like GNU/FSF to a level that produce free software and open hardware can be done by a community for the community itself... Well... A bit utopic...
Do you know the history of Blink? It was forked from Webkit, which was forked from KDE's KHTML and remained open source all the way. So you argument also explains to Blink.
However, that made me think about Brave (https://brave.com/). What are your thoughts about it? It's also privacy oriented, but it's actually built on top of Chromium. What is even more interesting, Brave was founded by Brendan Eich (the co-founder of Mozilla).