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A comment on Internet Vulnerability Takes Down Google. Parent comment

Re:Internet Vulnerability Takes Down Google by tumetab1 on Tuesday November 13, 2018 @09:30AM (#18441165)
It's SEO, they're always trying to produce content with the keywords on each paragraph.
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Re:Internet Vulnerability Takes Down Google by paulcole on Tuesday November 13, 2018 @09:45AM (#18441276)
Repeatedly including your company name, especially if it’s something unique like “thousandeyes” is essentially pointless when it comes to SEO. They own the domain thousandeyes.com. Google is going to recognize the intent for searches for thousandeyes are going to be about that company.

Other keywords, yes, those are important for SEO. But repeating your unique company name, not so much.

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