As Chanos likes to say: "I've seen more stocks go to zero than infinity."
That's quite unfortunate for society as a whole, since it means there are very few people with the incentive to deflate bubbles and frauds.
It would be pretty disappointing if the stock kept climbing and then crashed 2 days after the options expired; but at that point you might have given up on your traditional shorts as well.
A more abstract way to make the same point is that a put or call is making a bet about volatility, whereas traditional long or shorting is a pure directional bet.
I knew it had run on speculation and was going to come down. The problem was I timed it wrong. By Feb 7th after my options expired Kodk was trading in the mid $2 range, down from $11. I lost my entire option bet, oh well. Lession learned.
The last time I thought of buying puts was a month ago when Tesla was at 350$, propped up by the "funding secured" claim. It was so obviously bogus and a sign of desperation. But I was terrified of buying an all-or-nothing lottery ticket, so I didn't. That one would've been a big winner and now I feel the pain of missing out. Hearing your similar Kodak story is useful to reinforce my resolve that I should just stay with vanilla investing strategies.
Yes, but the point is that almost breaking even on short bets can complement your long bets in a synergistic way. Because the returns are helpfully uncorrelated. It probably takes some math to really appreciate, but I can kind of see it.