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A comment on Prime Down: Amazon’s sale day turns into fail day. Parent comment

Re:Prime Down: Amazon’s sale day turns into fail day by giarc on Monday July 16, 2018 @05:36PM (#17545367)
The ad dollars are only spent if the ad is shown to users. If the site isn't up, ads can't be displayed.
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Re:Prime Down: Amazon’s sale day turns into fail day by tssva on Monday July 16, 2018 @06:32PM (#17545741)
A lot of the ads were shown prior to Prime Day . They were to drive traffic to Amazon on Prime Day and not to promote product the day of.
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Re:Prime Down: Amazon’s sale day turns into fail day by CamelCaseName on Monday July 16, 2018 @10:09PM (#17546780)
A lot of vendors also advertise off Amazon
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