Also, one wiper arm can be completely jammed or disabled and the other still works, where a mechanical linkage would be down for the count.
Cost will come down. Power windows used to be a luxury item too, now they're ubiquitous because the hand-crank mechanism is not only more expensive to produce, it also placed constraints on door panel styling, and having a single door design is cheaper overall.
When the hood and windshield don't have to accommodate a wiper linkage, engine packaging gets easier, allowing designs that could be safer, cheaper, more efficient, more reliable, or some combination thereof.
I can see why a programmable wiper motor is useful that scenario; send the speed and frequency as arguments and have the motor adjust on the fly.
There was talk on ha hackaday the other day about converting a windshield-wiper motor to a servo with additional components, and another user commented that the newer wiper motors are servos that have a built-in CAN bus and no mechanical linkages.
And more expensive.
It still just wipes the windows.