News for hackers. Stuff that matters.

A comment on Apple will attempt to jam Facebook's web-tracking tools. Parent comment

Re:Apple will attempt to jam Facebook's web-tracking tools by w0m on Tuesday June 05, 2018 @10:09AM (#17237703)
Though they are still targeted insofar as show X attracts demographic Y so gets Ad Y.

Targeting has become a boogieman I think.

[ Parent | on HN ]
Re:Apple will attempt to jam Facebook's web-tracking tools by criddell on Tuesday June 05, 2018 @11:14AM (#17238422)
I have no problem with targeting an audience. Afterall, Cosmopolitan attracts a different audience than Guns n Ammo.

It's the individual targeting that has such high costs (in resources and privacy) for an apparently small increment in effectiveness.

[ Parent | on HN ]