Re:Apple will attempt to jam Facebook's web-tracking tools
by frfl on Tuesday June 05, 2018 @07:18AM
(#17236612)
You can avoid much of these issues by browsing in incognito or private mode when purchasing or looking to purchase or something. You can make your life a lot easier using firefox containers + container addons that automatically switch to isolated site-specific containers when browsing ebay or amazon or even facebook. Otherwise you're just inviting all kinds of cookies and tracking without making even hard for them
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Re:Apple will attempt to jam Facebook's web-tracking tools
by dhimes on Tuesday June 05, 2018 @07:39AM
(#17236721)
The point is that the ads are a waste, and that the advertisers aren't getting their money's worth. It's really remarkable that they still haven't caught on to this.
Re:Apple will attempt to jam Facebook's web-tracking tools
by repolfx on Tuesday June 05, 2018 @11:21AM
(#17238507)
The ads are not a waste. It's called remarketing and it does boost conversion numbers over raw untargetted ads. The ads are targeting people who went to a site, browsed around, didn't buy but might do in future (much more likely than a random unselected person).
Generally the ad network does not know if you really completed a purchase or dropped off during the funnel. Presumably advertisers could set up a hook to inform the ad network if you did purchase or not, but I guess they don't care enough to do so.
Re:Apple will attempt to jam Facebook's web-tracking tools
by oever on Tuesday June 05, 2018 @09:02AM
(#17237215)
Is there even a way to check if the google and facebook charge the correct number of advert impressions? Seems to me like they can print money by reporting higher numbers.
Re:Apple will attempt to jam Facebook's web-tracking tools
by dhimes on Tuesday June 05, 2018 @04:39PM
(#17241816)
I haven't played that game in a long time, but back then they were the sole determiners of whether a "click" was valid or not. I got charged for clicks for which people only stayed for a second or so. Now there were a lot of people who claimed they can make a decision about purchasing from a website in a second, but I don't think they're thinking it through. I think they were erroneous clicks or competitors, yet I was charged.
They may have improved.