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A comment on GDPR: Programmatic ad buying plummets in Europe. Parent comment

Re:GDPR: Programmatic ad buying plummets in Europe by fjsolwmv on Saturday May 26, 2018 @01:21PM (#17163134)
What is "the service"? Why can't personalized ads be part of my service? I can how selling personal data isn't part to the service, but the ad content displayed to a user is.
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Re:GDPR: Programmatic ad buying plummets in Europe by kungtotte on Saturday May 26, 2018 @02:03PM (#17163404)
If you're a newspaper for example, personalized ads isn't part of your service which is to present news. So you can't make presenting the news conditional on accepting ad tracking.

You're free to have ad tracking as long as it is optional and by explicit consent only.

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