https://techcrunch.com/2013/06/28/uks-bskyb-wins-judgement-a...
hotmail.com -> Windows Live Mail -> hotmail -> outlook.com
I wish they’d put some of the renaming energy into improving the reliability of their Mac and iOS apps....
Google likes taking successful products and then rebranding them out of the blue for no real reason other than to seem "integrated". Things like splitting off messaging from Hangouts, which was already an amalgamation of features and other products like Google Talk and the old messaging app. Or like Google Pay, which is an amalgamation of a bunch of other successful products like Android Pay (which was itself an amalgamation of other products like Google Wallet and Google Checkout along with certain acquisitions). With Google, it just seems like they constantly have FOMO of being on the "hot new brand".
iTools => mobileMe => iCloud.
I'm surprised the name Bing is still around and not replaced with something else.
Microsoft was exactly my first thought when I read this. "Are they pulling a SkyDrive here, and it's just rebranded Google Wallet?" And I use SkyDrive as an example because I lost count of how many times Microsoft renamed their online storage, to the point that I just gave up and used Dropbox.
It must work, or companies wouldn't do it. But it just alienates me. Is this the new boss, same as the old boss? Or a new product with new things I should take a look at? Does it work better than when I tried to use Google Wallet when I had Android? Aww, fuck it, I'll just keep using Apple Pay.