Blackmagic has been making a lot of people very happy, and pissing a lot of others off at the same time. By that, they must be doing something right ;-)
It seems to me that BMD feels that the market is made up of nothing but price-inflated "things". "Things" could be hardware or software. They started with their video cards and other video hardware converter devices, but it was their acquisition of DaVinci and the subsequent release of the Resolve software for free that really started the polarization of opinion. After that, they dove into the camera realm, and that really got people's attention. Granted, their first gen camera left a lot to be desired, but whose first gen anything doesn't? (I'm looking directly at you Nokia Ozo.) Once they had a decent imaging chip, they went after the film scanning realm.
Each of these areas (color correction, cinema cameras, film scanning) are historically all extremely expensive markets to get into. Blackmagic has "disrupted" traditional markets (to use a Si Valley buzzword), but without being a giant frat Bro culture.
TLDR: I love the Blackmagic gear too!
http://forum.blackmagicdesign.com/viewtopic.php?t=59032
Looks like the original cameras, minus the pocket, are now EOL.