Eh.
https://www.amazon.com/gp/product/B00FA4Y7N2/ref=oh_aui_sear...
I bought that 3 years ago. I think mine is doing okay but you can tell from the reviews that it wasn't a quality cable. I doubt Amazon has really up'd their game since then.
Doesn't the fact that this this product (and presumably Amazon Basics stuff generally) is well-described by its reviews refute the whole point of the linked article and... support the grandparent point that you should stick with them where possible?
Amazon Basic makes quality stuff, and after I started buying Anker I fell in love with them.
Monoprice also sells through Amazon and most, if not all, of their items qualify for Prime (something like 1000' cable spools might not qualify, but the everyday consumer stuff generally does). Never had a problem with any of their wires.
I resorted to buy only Amazon Basic cables for the PC/monitor/TV and Anker cables/charger for the mobile phones. It is not the cheapest option but you still get high quality for a low price and you don't have to deal with any shady shops.