Secondly, this isn't just a case of insufficient data for a meaningful answer. This is the most pro-piracy conclusion that could ever come from a study framed as "let's see if there are harmful effects from piracy" — and let's face it, that's the only framing of the study that's going to get funding. The only stronger result possible would be a larger study with the same conclusion.
> On the contrary, in the case of video games, the study found the opposite link, indicating a positive influence of illegal game downloads on legal sales.
That said a lot of studies are crap, maybe the conceptual framework is sound, but they botched the mathematical parts (the stats handwaving), or the sample size is too small, so even if the math is beautiful, the study is meaningless.
Now, for these data from the real world studies the controls are the differences between individual games/movies/albums. Because there are games that take more time to upload (because they take more time to crack, or the game publisher aggressively started to shut down torrent trackers). For movies and albums I don't know what kind of controls they came up with, but they can look at IP addresses of big torrent swarms and asking film studios for marketing spending data and then later cinemas for seats sold data, and try to look at the signals. (Did downloads with a lot of IP addresses from a state had an affect on cinema tickets sold in that state? Is there a per movie difference? Is there a common cause variable - they can try to control with DVD/Blueray/video-on-demand sales.)
There's little difference between piracy and the demo/shareware model that is common in gaming, the pirated version often lacks updates and online play leading a fan to buy the game.
I doubt "Report finds no conclusive results for pirated digital goods" would raise that much attention.
The report said that there was not sufficient evidence to conclude that piracy is harmful. The article gets this right but then still somehow manages to screw it up in the headline. I can't imagine that's an honest mistake, so it must be a lie.
Well, at least now we know that TNW can't be trusted any more than the EC.