A distinctive bottle makes the product stand out
Re:Designing a Bottle
by costcopizza on Thursday July 20, 2017 @12:32AM
(#14810024)
How distinctive can it be when to the average consumer it's the same as Odawalla?
A team of people spent two years supposedly working on this. That same team could probably have gotten samples from 4-5 manufacturers and selected an Odwalla bottle with a brand design in 2-3 weeks.
It just seems silly and wasteful to me. But hey, it's not my money!