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Re:Guetzli JPEG encoder by piquadrat on Thursday January 12, 2017 @03:53AM (#13380824)
Also, it's in line with Brotli[1] and Gipfeli[2], other compression libraries/formats from Google bearing names of Swiss pastries.

[1]: https://github.com/google/brotli

[2]: https://github.com/google/gipfeli

Re:Guetzli JPEG encoder by youngtaff on Thursday January 12, 2017 @05:12AM (#13381167)
Someone predicted this is Sept 2015

"The names of Google compressors sound so funny: Zopfli, Brotli, ... the next ones will be called Guetzli, Brunsli, Kägi-Fretli, Schoggli oder Läckerli "

http://encode.ru/threads/2313-Brotli?p=44950&viewfull=1#post...