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Re:German judges explain their decision that ad-blocking sof... by matheusmoreira on Sunday December 11, 2016 @11:04AM (#13151594)
Google's reaction is to try and make better ads so that people won't want to block them. A 2016 interview¹ with Google's Senior VP-Ads reveals their focus is on a better ad experience; figuring out what's OK and what's not and respecting that.

¹ http://adage.com/article/digital/google-s-ad-boss-ad-blockin...

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