That sounds like exactly what Amazon are trying!
Re:Amazon Go
by JaphyRyder on Monday December 05, 2016 @12:42PM
(#13107360)
Not really. Customers already pay more if they don't have the company card, aren't "loyal" etc... Instead of it being framed as a fine or punishment or way to "fire customers" it is simply referred to as a discount and a way to get coupons.
That'd constitute a massive retooling of consumer behavior and logic and would require quite a bit of conditioning over many years, no?