"It's closer to say Hulu Plus though because you also get the regular Pornhub content without the ads and better quality."

That by itself could be a great market. Porn sites are notorious for inefficient, disgusting, and sometimes malicious advertisements. Getting the product without all that for low cost would appeal to many. I'm curious what the actual numbers are on one of the highest, trafficked sites. It could provide a nice, upper bound on what others might expect with their actual results being lower unless they're a niche operator like Kink.