Ironically, this site says "You have only 30 secs" to catch people's attention, but fails to do it itself. Yes, they have a video explaining what they do, but just getting out my headphones so I can watch it would take about 30 seconds. And I don't know why I would want to.

If you want to catch my attention in 30 seconds, your web site needs a sentence like "we provide <insert service here>" at the very top.

They try to explain what they are doing with a so called "Explainer Video", which immediately disproves their business model, that I just wanted a few lines of text rather than an awkward sounding video.

Outsource your video making elsewhere. The most expensive option was very low quality.

Fiverr is way cheaper at similar quality.

Isn't 30 seconds too much? I thought most of the bounces happen in the first few seconds? (Yes, citation needed.)

Google says[1] that it could make sense to define bounce timeout up to a few minutes depending on your definition of engagement though.

[1]: https://analytics.googleblog.com/2012/07/tracking-adjusted-b...

Video has no controls = Internet marketer spam = Insta-close the tab for me – just like a popup.

Site is down?

Yes, down. Google cache version here [1]. Starting from $297 for 30 seconds, $447 for 60 seconds.

Having done a video on our own [2] I know how much work in involves. It is amazing what you can do nowadays with tools like Videoscribe/Illustrator etc.

Another option is to seek people of Fiver to do it. But that only works if you have standardized image/doodle requirements.

[1] http://webcache.googleusercontent.com/search?q=cache:SyWfaIO...

[2] https://www.youtube.com/watch?v=lcrSJ5Osyjc

[3] http://www.videoscribe.co/