This Is Apple's Next iPhone

Re:This Is Apple's Next iPhone by bmalicoat on Monday April 19, 2010 @12:09PM (#1277022)

We all knew this summer's iPhone would be better, faster, cooler so at this point Apple's legal response is more interesting to me, especially since money changed hands for this transaction. Is Gizmodo willing to commit suicide for an exclusive? Based on Apple's response it might help determine if this was deliberate or not as well.

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Re:This Is Apple's Next iPhone by mortenjorck on Monday April 19, 2010 @12:38PM (#1277112)

If this was not an intentional leak, well... There'll be hell to pay.

This has to be by far the earliest and deepest leak Apple has had in the Steve Jobs II era, if not in its history. New iPods have occasionally been blurrily snapped a week or so before the unveiling; ambiguous new MacBook chassis parts have been leaked from factories weeks before the reveal, even the iPad was caught in a photo of its lockup the night before its unveiling.

But here we have a fairly radical redesign of the flagship iPhone, with the actual prototype hardware in full possession of a gadget blog fully two months before it was to be formally shown to the public.

The mood around One Infinite Loop can't be a pleasant one this morning.

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Re:This Is Apple's Next iPhone by umjames on Monday April 19, 2010 @12:50PM (#1277160)

Yeah, especially for those who report directly to Jobs. I'm picturing that often comically subtitled Hitler rant video floating around YouTube.

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Re:This Is Apple's Next iPhone by mortenjorck on Monday April 19, 2010 @12:55PM (#1277187)

"Everyone who does not oversee teams that have been entrusted with off-campus test units, please leave the room..."

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Re:This Is Apple's Next iPhone by hugh3 on Monday April 19, 2010 @12:23PM (#1277065)

Is Gizmodo willing to commit suicide for an exclusive?

On the other hand, is Apple willing to eat the bad press it would get from crushing Gizmodo?

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Re:This Is Apple's Next iPhone by bmalicoat on Monday April 19, 2010 @12:44PM (#1277137)

Good question. Lately, with the whole dev license agreement thing, it seems like they couldn't care less who they upset. But I think that that instance and this one (if Apple do choose to hurt Gizmodo) provide bad press to a relatively small part of potential Apple buyers. It's obvious everyone at Giz either loves or hates Apple so I don't think their readers' opinions would change much.

I do think that Engadget took the high rode by passing this opportunity up. Yea, it seems like a big scoop now but in 3 months it won't mean anything.

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Re:This Is Apple's Next iPhone by carussell on Monday April 19, 2010 @04:02PM (#1277679)

I suggest that "crushing Gizmodo" wouldn't do a bit of damage to Apple. People already talk heavily about Apple's behavior regarding their non-notebook mobile devices (and respective software). People who don't take part in the scrutiny and worship of the industry don't give a shit. Even most of those in the latter category don't care enough to make a difference, or they massage the idea in their minds until they can see it as justified.

Why would this be any different, especially given that it's in the case of a company that knowingly partook in illegal trade?

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