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A comment on We need to call American breakfast what it often is: dessert. Parent comment

Re:We need to call American breakfast what it often is: dessert by imron on Tuesday July 12, 2016 @02:20AM (#12077087)
> Cereal is the #1 breakfast food in the US, served at home.

And if you look at the added sugar content of most cereals, I'm sure the main point of the article still stands.

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Re:We need to call American breakfast what it often is: dessert by JPKab on Tuesday July 12, 2016 @01:33PM (#12080886)
Cereal is garbage. My former job was working with retail sales data for numerous clients, including the household names that run the two largest cereal companies in the nation, and I can assure you of this:

They are having HUGE year over year declines in cereal sales. People increasingly know it's shit, and the sales numbers show it.

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