Re:Elon Musk Says He's Working on Another Secret 'Masterplan'
by the_duke on Monday July 11, 2016 @05:45AM
(#12069929)
I love Tesla, but it's no surprise that they are in a very tough situation, financially and strategically.
They have to:
-) Build their own production capacity for batteries, since there is no one producing batteries in the quantity or quality required
-) Build, without much government support, apart from a repaid loan, a complete charger infrastructure across all countries.
-) Compete on price with major manfucacturers that have decades of research and know how on efficiency, supply chain management, production line optimizations, and can utilize economies of scale.
-) Face a lot of negative PR, orchestrated, no doubt, by the existing players who want to push out an unwelcome rival, and are increasingly moving into the market themselves.
They have to:
-) Build their own production capacity for batteries, since there is no one producing batteries in the quantity or quality required
-) Build, without much government support, apart from a repaid loan, a complete charger infrastructure across all countries.
-) Compete on price with major manfucacturers that have decades of research and know how on efficiency, supply chain management, production line optimizations, and can utilize economies of scale.
-) Face a lot of negative PR, orchestrated, no doubt, by the existing players who want to push out an unwelcome rival, and are increasingly moving into the market themselves.
-) Deal with low oil prices
I wouldn't invest in Tesla right now.
https://www.youtube.com/watch?v=b6aAFkP0BGU