Remember that freaking Jimmy John's sticks their sandwich makers with noncompete clauses. These are not people who have the freedom to reject a job offer, the pull to renegotiate a contract, or the money to hire an attorney. But they might well have the option of checking out a website and deciding which fast food places to apply to based on how abusive the contracts are.
More broadly, I'm skeptical of any argument which starts from "this doesn't need to be publicly available knowledge, just pay a lawyer to tell you how things are done". Personal legal advice is a good hedge, but it often highlights points where transparency is lacking and people without savings are getting screwed.
Having and hiring your own expert to negotiate helps.
But shining some very bright sunlight on practices and abuses helps as well. The more Amazon (and its recruiters) hear "I don't work for assholes", the better.
Markets rely on well-informed participants.
Also Microsoft. And, on different grounds, Oracle. And Google, Intel, Cisco, and Apple ("anti-poaching" market collusion -- the case is still ongoing AFAIK, though I've not been following closely).
I've many reasons for avoiding the industry, but these are among them.
¿Por qué no los dos?
It's not a funny meme.
It wasn't funny when it first aired and it's not funny now.