Re:Kraft Reveals Revamped Mac and Cheese, 50M Boxes Later
by JoeAltmaier on Tuesday March 22, 2016 @11:21AM
(#11337216)
They revolt if they know its happening. Even today Coke has lots of different recipes. A bottle is very different from a fountain machine at a restaurant for instance. And folks don't get out the torches and pitchforks.
[ Parent
| on HN ]
Re:Kraft Reveals Revamped Mac and Cheese, 50M Boxes Later
by thaumasiotes on Tuesday March 22, 2016 @12:01PM
(#11337496)
I want to contrast this with your (!) earlier comment:
> Maybe they [Kraft] worried too much. Even though the change was written on the box, nobody noticed or commented. That's how much people cared.
I agree with the comment I'm responding to; I think Kraft was completely correct to worry, for exactly the reason you state here.
Re:Kraft Reveals Revamped Mac and Cheese, 50M Boxes Later
by JoeAltmaier on Tuesday March 22, 2016 @12:15PM
(#11337599)
But it played out differently here. Kraft mentioned it; nobody blinked. They made the change and marked it on the box; nobody commented. That's a very different result than Coke's experience.
Re:Kraft Reveals Revamped Mac and Cheese, 50M Boxes Later
by thaumasiotes on Tuesday March 22, 2016 @08:12PM
(#11341022)
And I think we can attribute that to the strategy Kraft used to specifically avoid what happened to Coke. What if Kraft had made the change and announced it?
Re:Kraft Reveals Revamped Mac and Cheese, 50M Boxes Later
by Coincoin on Tuesday March 22, 2016 @12:01PM
(#11337490)
Yeah, I don't see how it's possible for all fountains to get the exact same syrup and gas concentrations. Especially with ice and temperature also being factors.
Re:Kraft Reveals Revamped Mac and Cheese, 50M Boxes Later
by kale on Tuesday March 22, 2016 @12:37PM
(#11337765)
They use different sweeteners in bottled Diet Coke and fountain Diet Coke. Bottled Diet Coke uses aspartame, while fountain uses a combination (one being AceK, can't remember the other(s)).