I have 2013 rmbp 13" I have handled my charger with great care avoiding as much twisting ant touching as possible, and after around 20 months, cable isolation just tore up by touching it.. It seems that cable isolation is made of such plastic, that it completely degrades after some time..
Compared to any other cable in the market Apple's cables feel, look and handle way different. When charger cable is new it feels rather hard and inflexible. But later especially in areas where you touch cable the most, it starts changing colour and starts feeling like old rubber eraser and after some more time cable starts falling apart, just like old dry rubber eraser would do..
Apple want's matt white cables, when usually they are glossy black. I have some super sturdy audio cables (very flexible, resistant to twisting, friction and sharp angles, etc.) which are matt black, wonder how hard it is to make such cable white?