I bet they'd all love that - no visitors because of their shitty ad network choices, thus no costs right. They can eat their own failed dreams for dinner.
Is this the ad-blocking equivalent of "if you don't like the laws here, go to a different country" ??
In that analogy ad blocking is giving the guy trying to attach the tracking device a punch in the nose and stopping him.
As I've said, ads don't have to be so invasive and intrusive. If they acted responsibly we wouldn't be so adamant about blocking them.
It's not an issue of morality. It's an issue of overstepping what's acceptable to someone clicking on a link, exactly the same as what happened to pop-ups and pop-unders.
Look at the two dev tools charts here: http://www.anandtech.com/show/9605/the-ios-9-review/10#Safar...
That is crazy. I'm sorry, but if your business model depends on megabytes of JS and 20 seconds per-page of network activity on my mobile device, I'm going to block it if I can. And if your business model fails, that's not my problem.
It's not even the advertisements that are the issue. If everyone started just serving images and removed all of the JS coming down from these ad exchanges I would turn my ad blocker off.
(As an aside, it's a hilarious juxtaposition listening to the arguments about the taxi industry and why Uber killing them is for the best, at the same time as I'm hearing the arguments about how a random publisher should be able to decide how much code I'm going to allow to execute on my own personal device and me blocking it is immoral or entitled.)
If the site has too many ads for your taste, simply don't visit that site. You have some sense that you are entitled to whatever efforts the site owner has committed to bring you content (obviously enough effort to be interesting to you) without supporting them through the ad service they chose. If you don't like their ads, you could simply move on, but now you're taking the fruits of their labor without giving them the passive support they ask in return.
I'm not saying its right or wrong, but the attitude of "they did what I don't like, so im going to do x" is very much entitled...