slckfielder08
On Demand Rides for Women by Women
Re/Code to Join Vox Media
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Kleiner Perkens wins on all counts of sex descrimination against Ellen Pao
Ask HN: Does your boss know about your side project?
Are you open and let your employer know you have a side project? Or do you keep them in the dark and just work on it and leave the company when ready?I'm trying to figure out the best balance without ruining current relationships.
Uber and Lyft Force Investors to Play Favorites
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Kevin Rose Leaves Google Ventures
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First Look at Amazon's Fire Phone
Facebook poaches PayPal president David Marcus to run Messenger
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Yves Béhar on Re-Inventing the Way Silicon Valley Thinks About Design
Elance and oDesk Team Up to Dominate Freelancer Market.
Kleiner Perkins Shakes Up Early Stage Investment Partners
Ads to Facebook pages work better in my experience. I convert a lot of new fans through Facebook ads.
I'm actually driving a lot of traffic to an external site through Facebook ads. My current CTR is .061% and I'm paying $.44 a click for one particular campaign.
Facebook retargeting is also getting a lot of good buzz, but I have yet to use it.
Personally, I don't think a 12% conversion rate for your completed surveys is bad. Conversation rates have a lot of different variables. Your ad might have set certain expectations that your survey didn't support. Hard to say without knowing specific ad creative and survey topic.
Those that are wise enough to acknowledge that they're not an expert marketer tend to bring the job in-house. Marketing is much more hands on with the business end and I believe people feel more comfortable having someone there day in and day out.
With that said, there are places like elance, RFPDB, and Craigslist where marketers can find work. However I've found that personal recommendations are the best way to go (I know this is obvious).
My experience has proven that these sites are extremely ineffective. People ask for the world at very low pay. Like the many different programming languages, there are many different disciplines of marketing. I'm not sure if programmers are expected to know every language, but many people looking for freelance marketing help expect someone to have expertise in all forms of marketing (i.e. SEO, Social, PPC, Media, Content, Email, etc). Not impossible, but not common.
I'm sure paragraph 3 was all you were looking for, but I thought I'd add in some color to the answer :) Hope this helps.