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Re:Ask HN: Have you tried Facebook advertising? by slckfielder08 on Friday May 10, 2013 @08:49PM (#5689329)
The image is the most important part of your ad. I've played around with copy, but the image will make or break your ad.

Ads to Facebook pages work better in my experience. I convert a lot of new fans through Facebook ads.

I'm actually driving a lot of traffic to an external site through Facebook ads. My current CTR is .061% and I'm paying $.44 a click for one particular campaign.

Facebook retargeting is also getting a lot of good buzz, but I have yet to use it.

Personally, I don't think a 12% conversion rate for your completed surveys is bad. Conversation rates have a lot of different variables. Your ad might have set certain expectations that your survey didn't support. Hard to say without knowing specific ad creative and survey topic.

Re:Ask HN: Have you tried Facebook advertising? by Avalaxy on Friday May 10, 2013 @09:20PM (#5689395)
What kind of images are good you think? Say I'm promoting my Windows 8 app - would the logo be good? Or rather a screenshot? Or something completely different?

(building a google analytics app btw)

And have you tried other services like adsense? Which one is better?