rsimmonds
Do you think Reclaim will go up market with this move? What is your vision for how Reclaim supports more organizations in the future.
And...
When you think about growth of Reclaim -- What is something you think you got right when going to market?
> Humans get energy from high intensity tasks / work
> Humans have innovated out of high intensity work which offered more opportunities for cultural and social connection
> Humans are losing energy because we don't do high intensity tasks / work anymore
Is that right?
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That was my initial thought.
Quality > quantity.
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But...
There's still way more money being invested in the traditional world of advertising than what's being invested in the analytics and data side. Creative agencies haven't gone away. Agencies of Record are still the traditional shops (DDB, Ogilvy, etc.)
While it's rarely thought about or discussed - Toronto isn't a small little town in Canada. It's the 4th largest city in North America. Bigger than Chicago, Houston and Philadelphia.
Combine that with the fact that the Canadian dollar is weak and you've got the perfect match for tech companies.