> No, the reason that clickbait works is because the clickbait itself (which is the thing which is presented before you click the link) looks like something that the user is likely-enough to like that they are willing to click it to find out.
I think at this point if a user clicks on a link titled "12 Best Disney Princesses", they know exactly what they're going to get—and they click on it, because that's what they want to see.
No, the reason that clickbait works is because the clickbait itself (which is the thing which is presented before you click the link) looks like something that the user is likely-enough to like that they are willing to click it to find out.
The whole reason that its called clickbait is that that impression is often deceptive. So, getting feedback of the quality of the target of clickbait links would be potentially useful in weeding out the garbage.