While conservation is certainly the idea of EVs, they need to have certain performance characteristics before they are widely accepted. PR stunts like this get people more interested in a great thing.
But I suppose this is the internet so we just need to slam everything and insult everyone. :\
"they need to have certain performance characteristics before they are widely accepted"
EVs need to be able to do 0-60 in 2.8s to be widely accepted??
ryguytilidie's comment, in context, included this explanation: "PR stunts like this get people more interested in a great thing."
And yes, products which are new and different generally need good PR in order to be accepted by consumers. Quite a lot of the press is talking about this today, which is what Tesla hoped to achieve.
I was so hoping the D would have stood for distance/double/ etc before speculation ruined that idea. Now it seems their only news is, look its faster which runs counter to the conservation idea of EVs