While undergoing an MBA, one of the HR professor told the class which I still remember. That is "Good & competent candidates choose the companies they want to work with. Companies does not choose them." Its upto the org to make it enticing and attractive for the good candidates. That is why working in Apple, Google or Microsoft is still an aspirational thing for considerable number of people.

This off-course does not directly explain to what is being said above in the parent ... just want to share a thought.