I'm overdue in writing a blog post entitled, "Blue Apron saved my marriage." Before Blue Apron I couldn't cook but Blue Apron definitely does a really good job walking you through things. You won't nail it every time but you'll definitely be close, you'll learn, and there is a good community of people making the same meal who can give you tips.
The point that there's an instacommunity because you're all making the same recipe together is pretty awesome. Maybe broadcasting isn't dead? (See: Beats 1.)
Yes, and they've made great use of (Facebook) commenting so that you both get input/tips by other amateurs cooking same dish and Blue Apron gets fantastic, organic-ish exposure.
https://www.blueapron.com/recipes/seared-pork-roast-with-sma...
It's been a revelation for my family. I went from reluctantly heating up stir-fry to eat on the couch to enthusiastically preparing fresh food, sit-down family dinners.
I've screwed up easy recipes plenty of times in the past. The promise that I can get a good result despite my lack of skill is what's appealing.