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Re:Ask HN: How to consistently generate traffic and new cust... by mattmaroon on Sunday November 29, 2009 @06:30PM (#967039)
Yeah coming up with names is wicked hard in the age of domain squatters. You'll find one I'm sure.

Even if you go the freemium route, check out AdWords. Getting the right combo of keywords can be a lot of work, but you may just find you can acquire paying users for much less than you make off of them. Especially since you're presumably using subscription billing here. And it's highly scalable, once you find the right audience you can probably buy them by the truckload.

Re:Ask HN: How to consistently generate traffic and new cust... by markbao on Sunday November 29, 2009 @06:40PM (#967054)
We did a quick run with AdWords and it turned out to be total crap. The volume of searches for stuff like "family website" was abysmal and the CPCs for stuff like "family photos" was out of the water. So, yeah. We're definitely looking to do it, but not without some conversion % estimates.
Re:Ask HN: How to consistently generate traffic and new cust... by jasonlbaptiste on Sunday November 29, 2009 @06:57PM (#967080)
I think we'd be better off giving families an option for a "public page". Focusing on SEO over SEM would be a better long term goal. The CAC and conversion numbers didn't make sense with the small test we did for SEM. then again, that might be a bad way of looking at it since we used such a small sample.
Re:Ask HN: How to consistently generate traffic and new cust... by barmstrong on Sunday November 29, 2009 @10:01PM (#967251)
Don't forget to try bustaname.com when looking for an available domain. I've gotten lots of good domains on there over the years.